AI Insights · Timothy · July 2023
Top 5 Educational Games on iOS in the US: Q2 2023 Performance
Discover the performance of the top 5 educational games on iOS in the US for Q2 2023, with insights on downloads, revenue, and active users.
In the second quarter of 2023, the top 5 educational games on iOS in the United States demonstrated notable performance trends. Here's a detailed look at how each app fared in terms of weekly downloads, revenue, and active users.
ABCmouse: Reading & Math Games from Age of Learning, Inc. saw weekly revenue peaking at around $467K at the end of March and again at the end of April. However, there was a noticeable decline towards the end of June, with revenue around $403K. Weekly downloads showed a downward trend, starting from over 30K in late March and falling to approximately 15K by the end of June. Active users also decreased from around 167K in late March to about 138K by the end of June.
Kiddopia - Kids Learning Games, published by Kiddopia, Inc., maintained a stable weekly revenue, peaking at about $276K in early April and ending the quarter with around $262K. Downloads fluctuated throughout the quarter, starting at 17.6K in late March, peaking at 26.2K in early April, and finishing at 22.2K by the end of June. Active users remained relatively stable, averaging around 400K throughout the quarter.
Lingokids - Play and Learn by Monkimun Inc saw its weekly revenue increase from approximately $187K in late March to about $221K by the end of June. Download numbers were robust, starting at 30.8K in late March, reaching a peak of 42.8K in late May, and concluding the quarter at 35.9K. Active users rose from around 83.2K in late March to over 95.4K by the end of June.
Noggin Preschool Learning App from Nickelodeon showed consistent weekly revenue, starting at $159K in late March and ending at approximately $172K by the end of June. Weekly downloads varied slightly, beginning at 17.6K in late March, peaking at 19K in mid-June, and ending at 17.9K. Active users remained steady, averaging around 100K throughout the quarter.
Speech Blubs: Language Therapy by Blub Blub Inc. experienced a peak in weekly revenue at around $108K in early May, with a slight decrease to approximately $98K by the end of June. Downloads started at 10.5K in late March, peaked at 18.3K in mid-May, and dropped to 7.6K by the end of June. Active users exhibited a peak of 22.8K in mid-May, but declined to around 14.6K by the end of June.
This data highlights the dynamic nature of the educational games market on iOS in the US during Q2 2023. For more detailed insights and trends, visit Sensor Tower.
